February 2012
55 posts
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“While both sides in this debate may have some points, it’s misleading to assert...”
– The ‘Safe, Legal, Rare’ Illusion - NYTimes.com
This commenter is allowed to have opinions.
(via golden-notebook)
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“A small group of Montreal hackers and medical professionals will launch an...”
– Bridging the gap between doctors and hackers to upgrade health care - The Globe and Mail (via reportingonhealth)
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5 Health Campaigns That Hilariously Backfired →
From the failed D.A.R.E. campaigns to tobacco-sponsored anti-smoking campaigns that *gasp* don’t work, public health nerds have a lot to learn.
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Using Video Games for Health Promotion
The interactive engagement and immersive environments of video games increase the likelihood that messages will stick with players. Follow the link to read research in the area of “gamification” for health.
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8 Principles of Social Marketing
A consumer orientation to realize organizational (social) goals
An emphasis on the voluntary exchanges of goods and services between providers and consumers
Research in audience analysis and segmentation strategies
The use of formative research in product and message design and the pretesting of these materials
An analysis of distribution (or communication) channels
Use of the marketing...
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"QuitNow" Provides Text Messaging for Smoking... →
QuitNow By TXT is a three month mobile texting service that delivers helpful tips and motivational support to smokers who plan to quit within the next 30 days, and those who have just recently quit. Only BC residents are eligible for the program.
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Why "Downsize" Is The New "Super Size" →
Scientists at Duke University found that fewer than 1% of customers at restaurants asked for smaller portion sizes; however, when a server told customers they could choose a smaller portion size with 200 fewer calories, 33% of diners accepted the reduced portion.
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Osocio →
The best of non-profit advertising and marketing for social causes. A great blog dedicated to social marketing and health promotion. Follow it!
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Free Online Health Promotion Course →
This free, online health promotion course is offered through the Ontario Health Promotion Resource System. Follow the link to complete the course.
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climbthetree asked: This is such a wonderful blog. Im a Health Promotion and Behavior Major and this is something that I really enjoy. I'm excited to have this be a big part of my life! Are you a current student or already in career mode?
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How Bikes Can Save Us.
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filmigeek asked: hi there! Just wanted to say I love your blog! I've just applied to a bunch of MPH programs, and I'm hoping to do similar work with health media. I haven't come across too many people interested in this, so I'm glad I found your tumblr! Any words of wisdom for people interested in this field?